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A deep dive into the creative industry
The grey area between art and vandalism in Indonesian street art
The grey area between art and vandalism in Indonesian street art

It all started with the authorities’ hunt for the artist behind the “Jokowi: 404 Not Found” mural. Next thing we know, the government is cracking down on “critical” murals

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Art, RegulationsTFR Team22 September 2021English, Batch 13, Batch 13 - EnglishComment
Merah-Putih: Strategi pemasaran memanfaatkan identitas
Merah-Putih: Strategi pemasaran memanfaatkan identitas

Di Indonesia, bendera dianggap sakral, sampai-sampai presiden pertama Indonesia mengamandemen seluruh undang-undang untuk mengatur penggunaannya. Aktris Olivia Jensen menuai kritik setelah memposting sebuah video yang memperlihatkan dia melempar bendera ke lantai.

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Business, DesignNikita Purnama15 September 2021Batch 13, Indonesia, Batch 13 - IndonesianComment
Merah-Putih, a marketing strategy that touches one’s identity
Merah-Putih, a marketing strategy that touches one’s identity

In Indonesia, the flag is viewed as sacred to the point that the country’s first president amended a whole set of laws to regulate its use. Actress Olivia Jensen received backlash after posting a video throwing the flag to the floor.

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Business, DesignNikita Purnama15 September 2021Batch 13 - English, English, Batch 13Comment
Sekuel budaya hustle: Kultus performative workaholism
Sekuel budaya hustle: Kultus performative workaholism

Di dunia di mana kerja keras telah menjadi aspirasi, kita pasti merasa terdorong untuk menunjukkan, pada setiap kesempatan yang ada, betapa keras kita bekerja.

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Business, PeopleSiti Fatimah Ayuningdyah8 September 2021Batch 13, Batch 13 - Indonesian, IndonesiaComment
Hustle culture the sequel: The cult of performative workaholism
Hustle culture the sequel: The cult of performative workaholism

Performative behavior is an action taken specifically with an audience in mind, to elicit a response or reaction, while workaholism is the compulsion or the uncontrollable need to work incessantly

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Business, PeopleSiti Fatimah Ayuningdyah7 September 2021Batch 13, English, Batch 13 - EnglishComment
Ketika sisi gelap berkuasa
Ketika sisi gelap berkuasa

Sangat menarik menyaksikan dua karakter yang awalnya dikenal sebagai 'penjahat' menjadi begitu populer dan disukai publik. Apa yang terjadi dengan masa-masa mendukung pahlawan dan membenci penjahat?

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Culture, FilmSiti Fatimah Ayuningdyah1 September 2021Batch 13, Batch 13 - Indonesian, IndonesiaComment
The rise of anti-hero: when darkness reigns
The rise of anti-hero: when darkness reigns

It is interesting to witness two characters originally known as the ‘baddies’ becoming so popular and generally loved by the public. What happened to the days of rooting for the hero and hating the villain?

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Culture, FilmSiti Fatimah Ayuningdyah1 September 2021English, Batch 13, Batch 13 - English Comment
Polemik OnlyFans dan “konten dewasa” di Indonesia
Polemik OnlyFans dan “konten dewasa” di Indonesia

Sejak pertama kali rilis, OnlyFans langsung ramai digunakan oleh jutaan pengguna dari berbagai belahan dunia, termasuk Indonesia. Sebut saja Alisa dan Cyrene yang sudah beberapa waktu terakhir aktif mengunggah konten di OnlyFans

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Regulations, Technology, Industry AnalysisTFR Team30 August 2021Indonesia, Batch 13, Batch 13 - Indonesian Comment
OnlyFans debate and "adult content" in Indonesia
OnlyFans debate and "adult content" in Indonesia

Since its release, OnlyFans immediately attracted millions of users from various parts of the world. This includes creators from Indonesia. Alisa and Cyrene, for instance, have recently been actively uploading content on OnlyFans

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Regulations, Technology, Industry AnalysisTFR Team30 August 2021English, Batch 13, Batch 13 - EnglishComment
Promosi sensasional suatu hasil karya sebelum dijual, apa perlu?
Promosi sensasional suatu hasil karya sebelum dijual, apa perlu?

Sebuah karya seni tidak begitu saja bermanifestasi dan dianggap sebagai seni murni tepat setelah sang seniman menciptakannya. Butuh usaha dan waktu agar karya tersebut cukup bernilai untuk diperdagangkan

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Art, BusinessNikita Purnama26 August 2021Indonesia, Batch 13, Batch 13 - IndonesianComment
Hyping up an artwork before trading, is it necessary?
Hyping up an artwork before trading, is it necessary?

An artwork does not simply manifest and be considered a form of fine art right after the artist created it. For it to be valuable enough to be traded, effort and time are needed

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Art, BusinessNikita Purnama26 August 2021English, Batch 13, Batch 13 - EnglishComment
Kekuatan visual album
Kekuatan visual album

Dengan matinya distribusi album fisik dan makin bertambahnya media yang tersedia untuk beriklan, apakah musik masih membutuhkan sampul album?

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Art, Design, Music, BusinessNicole Imania24 August 2021Batch 12, Indonesia, Batch 12 - IndonesianComment
The power of album visuals
The power of album visuals

With the death of the physical distribution of music and more media available to use for advertising, does music still need album covers?

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Art, Design, Music, BusinessNicole Imania24 August 2021Batch 12, English, Batch 12 - English Comment
PR dan pemasaran - mana yang lebih penting di era digital ini?
PR dan pemasaran - mana yang lebih penting di era digital ini?

Di era digital ini, peran profesional PR dan pemasaran telah berkembang, yang kemudian memunculkan istilah PR digital dan pemasaran digital. Peran mereka juga menjadi lebih terjalin

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Industry Analysis, BusinessSerla Rusli19 August 2021Batch 12, Batch 12 - Indonesian, IndonesiaComment
PR and marketing - which is more important in this digital age? 
PR and marketing - which is more important in this digital age? 

In this digital age, the roles of PR and marketing professionals have evolved, giving rise to the terms digital PR and digital marketing. Their roles have also become more intertwined that it is sometimes easy to mix them up

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Industry Analysis, BusinessSerla Rusli19 August 2021Batch 12 - English, English, Batch 12Comment
Konten dan perdagangan, duo yang tak terpisahkan
Konten dan perdagangan, duo yang tak terpisahkan

Ide konten dan perdagangan pertama kali dilahirkan oleh Natalie Massenet dua dekade lalu ketika dia memulai situs Net-a-Porter, yang dikenal sebagai pioneer e-commerce editorial

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Business, Beauty, Fashion, TechnologyDiva Tasya Belinda Rauf16 August 2021Batch 12, Indonesia, Batch 12 - IndonesianComment
Content and commerce, the inseparable duo
Content and commerce, the inseparable duo

The idea of content and commerce was first hatched by Natalie Massenet two decades ago when she started luxury e-commerce site Net-a-Porter, which is known as the pioneer of editorial e-commerce

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Business, Beauty, Fashion, TechnologyDiva Tasya Belinda Rauf16 August 2021English, Batch 12 - English, Batch 12Comment
Mundut Mustopa dan gerakan streewear lokal
Mundut Mustopa dan gerakan streewear lokal

“Awalnya pertanyaan ‘berapa harga outfit lo?’ itu, saya nonton dan nge-fans sama salah satu channel YouTube, tapi dia kebanyakan (mengulas) brand-brand luar, jadi saya mau coba buat ah, karena belum ada yang membuat ‘berapa harga outfit lokal’ nih

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Business, Fashion, PeopleSiti Fatimah Ayuningdyah12 August 2021Batch 12, Indonesia, Batch 12 - IndonesianComment
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